What is New Media? New Media is rich on line content accessed through Podcasting, Blogs, Twitter and social media sites such as Facebook and Bebo.  The biggest growth area is in online video embedded into social media sites or viewed through company websites.   The traditional model of mass communication is changing.  New media and the internet have the great advantage of being cost effective to interact and communicate with target audiences and create two-way dialogue with friends, clients and consumers. Who are we? Tandem New Media is a blog about how individuals and businesses market, communicate and connect using the internet and mobile communications.  Our aim is to use the new media of Podcasting, Twitter, Blogs, and social media sites such as Facebook and VidCasting (online video) to share ideas and techniques and to stay in touch with new social media developments as they happen. Meet the bloggers: Dave Dunlay Toby Ricketts Click here to go back to the blog.